LisaQual over Quan: Research Method AnalysisWe’ve all heard it before…qual over quan! No, no…not quality over quantity. I mean, sure, we’ve all heard that before too, but you already…4 min read·Apr 3, 2022----
LisaThe Tweet Heard Around the World: #METOOAt the risk of totally aging myself right out the gate, I remember Twitter launching way back in the day and thinking ‘how silly is this…3 min read·Mar 21, 2022----
LisaWhen I was told to create a vertical story that would capture a certain community, I knew exactly…That brings me to my vertical video for all of my Mama’s out there that are looking for fun and entertaining things to do with their kids…2 min read·Mar 6, 2022----
LisaDid you see what I did with that title?What in the world is this girl talking about?4 min read·Mar 5, 2022----
LisaOnline communities are all the rage, and it seems like in this day and age (does it make me old to…Building a community is so much more than vanity metrics such as a large following. Building a community is about having an established…5 min read·Feb 21, 2022----
LisaIn a world consumed by social media, online communities and digital marketing has become the new…Become a Member3 min read·Feb 14, 2022----
LisaHelp Me Convince You To Read This BlogSo, this week I learned a lot about the Elaboration Likelihood Model (ELM). This just got more confusing, didn’t it? Let me explain. The…3 min read·Feb 7, 2022----
LisaMastering #hardCORE Positivity through Facebook GroupsAs a graduate student studying mass comm and social media, I have learned a lot about online communities. In a pandemic world, we’re…4 min read·Jan 24, 2022----
LisaWelcome to my blog, my favorite influencer.I don’t even know what the two-step flow theory is!3 min read·Jan 22, 2022----
LisaThe Virtual Transition: Using Face-to-Face Best Practices to Grow Online CommunitiesThere is no denying the entire world was shaken up in 2020. As humans, we thrive on human interactions and for many, our belonging to a…3 min read·Jan 17, 2022----
